ZPD news, trends, tips and case studies
Ten years ago, Target made headlines for a first-party data fail. It’s a story from the “Privacy-Last” era of marketing that offers insight into the new ...
Among big tech platforms, Apple has taken a leadership role with respect to privacy. They’ve restricted third-party cookies, shifted IDFA to an opt-in m ...
We recently released several powerful features that are now available to Wyng Microexperiences users and users of the new Wyng Platform:
Conducted by an independent third-party compliance firm, SOC 2 Type 2 audits demonstrate an organization has taken necessary steps to provide a secure a ...
Data privacy laws and regulations took center stage within the digital marketing community three years ago when the General Data Protection Regulation ( ...
The Privacy Revolution Gives Rise to Zero-Party Data and Privacy-First Personalization This is the first in a series of posts about zero-party data and ...
After building a profitable zero-party data software business, Wyng rolls out essential infrastructure to accelerate the marketing industry’s shift to t ...
Do you know your optimal skincare routine? A surprising number of factors go into determining the best routine for any one person. Individual characteri ...
Step-by-step guide, with examples This is the second in a series of posts about zero-party data and Privacy-First Personalization. Read the first post h ...
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