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Wyng Blog

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campaign experiences to help your brand or agency succeed

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Wyng and the First-Party Data Formula

By | on 01, May 2019 |   First party data microexperiences

This is the third in a series of blogs on the value of first-party data, and why brands are methodically converting their unknown audiences into known contacts — and their formula for success. Click t[...]

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Microexperience of the Week: Oracle’s “Build My Bot” Co-Created Content Sweepstakes

By | on 26, Apr 2019 |   microexperience of the week

Concept: Launch an out-of-the-box co-created content sweepstakes to promote Oracle’s Intelligent Chatbot Developer offering.

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The First-Party Data Formula

By | on 24, Apr 2019 |   First party data microexperiences

This is the second in a series of blogs on the value of first-party data, and why brands are methodically converting their unknown audiences into known contacts — and their formula for success. Click [...]

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Getting Ready for CCPA with Wyng

By | on 23, Apr 2019 |   What's New How tos First party data microexperiences GDPR CCPA

The California Consumer Privacy Act (CCPA) is getting a lot of attention, and for good reason. The Act goes into effect January 1, 2020 and will impact a large number of businesses by requiring greate[...]

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The Fastest-Growing Brands are Built on First-Party Data

By | on 23, Apr 2019 |   First party data microexperiences

This is the first in a series of blogs on the value of first-party data, and why brands are methodically converting their unknown audiences into known contacts — and their formula for success.

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Microexperience of the Week: Shutterfly “Mother’s Day” Photo Lab Sweepstakes

By | on 19, Apr 2019 |   microexperience of the week

Concept: To celebrate how special our moms are to us all, Shutterfly launched a Mother’s Day Photo Lab sweepstakes.

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Microexperience of the Week: Château Gaby Getaway Sweepstakes

By | on 12, Apr 2019 |   microexperience of the week

Concept: Launch a timely sweepstakes to celebrate Château Gaby’s 350 year anniversary.

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Microexperience of the Week: Janie and Jack x See’s Candies’ “Easter Bunny” Treasure Hunt

By | on 05, Apr 2019 |   microexperience of the week

Concept: Host an Easter themed treasure hunt for bunnies across the Janie and Jack website.

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Microexperience of the Week: Corner Bakery “Choose Two Champ” Bracket Contest

By | on 29, Mar 2019 |   microexperience of the week

Concept: Leverage interest in brackets during March Madness to have fans choose two champion Corner Bakery dishes for the chance to win.

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Microexperience of the Week: Kretschmar Deli’s “Section K” UGC Fan Sweepstakes

By | on 22, Mar 2019 |   microexperience of the week

Concept: Encourage brand engagement through a music focused sweepstakes leveraging sign-up forms and a photo hashtag submissions.