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Mobile-First Digital Campaigns and Co-Created Content Shine in Latest Digital Campaign Index Benchmark Report

By | on 16, Apr 2018 |   Digital Campaign Index

Like clockwork every year, there is a flood of annual trend predictions and year-in-review recaps being published, promising new opportunities and far-reaching discussions about new technologies that [...]

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The Wyng Digital Campaign Index

By | on 17, Jul 2017 |   Wyng for Brands Digital Campaign Index

When you run digital campaigns across any platform, you acquire a ton of data and metrics, but no one has ever been able to define or measure the success of these campaigns.

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The Evolution of Brand Marketing

By | on 12, Jul 2017 |   Digital Campaign Index Brand Marketing

Traditional advertising is dying. Last year, ad dollars spent on the internet eclipsed those spent on television for the first time, and this year, magazine and newspaper advertising is projected to f[...]