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Articles on microexperience of the week

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Microexperience of the Week: Janie and Jack x See’s Candies’ “Easter Bunny” Treasure Hunt

By | on 05, Apr 2019 |   microexperience of the week

Concept: Host an Easter themed treasure hunt for bunnies across the Janie and Jack website.

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Microexperience of the Week: Corner Bakery “Choose Two Champ” Bracket Contest

By | on 29, Mar 2019 |   microexperience of the week

Concept: Leverage interest in brackets during March Madness to have fans choose two champion Corner Bakery dishes for the chance to win.

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Microexperience of the Week: Kretschmar Deli’s “Section K” UGC Fan Sweepstakes

By | on 22, Mar 2019 |   microexperience of the week

Concept: Encourage brand engagement through a music focused sweepstakes leveraging sign-up forms and a photo hashtag submissions.

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Microexperience of the Week: Catalyst #BiasCorrect Social Campaign

By | on 15, Mar 2019 |   microexperience of the week

Concept: To challenge unconscious gender bias in the workplace, Catalyst launched a social media awareness campaign featuring #BiasCorrect Plug-In tool.

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Microexperience of the Week: Bose “Wear to Win” Musical Festival Sweeps

By | on 08, Mar 2019 |   microexperience of the week

Concept: To celebrate the launch of Bose’s very first audio sunglasses, Bose Frames, their team launched a UGC sweeps to send a few lucky fans to see some their favorite music LIVE!

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Microexperience of the Week: Lucky x Love T-Shirt Design Contest

By | on 01, Mar 2019 |   microexperience of the week

Concept: In celebration of Pride this June and in support of the LGBTQ Community, Lucky Brand is inviting artists and designers to submit their designs for a t-shirt that fits the theme of “Lucky x Lo[...]

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Microexperience of the Week: General Mill’s Jus-Rol British Pie Week Challenge

By | on 22, Feb 2019 |   microexperience of the week

Concept: For British Pie Week, Jus-Rol is challenging the British public to submit their best recipes to find the next best pie for the nation. Objectives: Inspire people to bake with Jus-Rol and shar[...]

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Microexperience of the Week: Fiverr Connect and Create Contest

By | on 15, Feb 2019 |   microexperience of the week

Concept: Every day, thousands of #FiverrConnections are made. To celebrate, Fiverr created a social contest to share their fans #FiverrConnections success stories. Objectives: Highlight how Fiverr con[...]

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Microexperience of the Week: L’Oréal Paris Elvive #StopWaiting Sweepstakes of the Week

By | on 08, Feb 2019 |   microexperience of the week

Concept: Offer consumers a once in a lifetime chance to win a dream trip to Paris as part of L'Oréal Paris’ #StopWaiting multi-channel campaign. Objectives: Promote the Elvive line of deep conditionin[...]

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Microexperience of the Week: Hotels.com Big Game Babies Super Bowl Sweepstakes

By | on 01, Feb 2019 |   microexperience of the week

Concept: Building off of a smart insight around post Super Bowl baby booms, Hotel.com is planning to launch a timely sweepstakes immediately following the big game. Objectives: Promote Hotels.com duri[...]